Empower Young Minds to Master Money
Creative Financial Workshops & Programs for Children aged 5+
What We Offer
About us
At Rich Minds Rich Kids, we believe money skills are life skills! Our mission is to empower children from age five to become confident, money-smart thinkers through fun, interactive workshops and community programs. By sparking curiosity and encouraging open conversations about money, we’re helping young minds develop healthy financial habits early on.Founded by Apet Ashley, our goal is to break the cycle of financial uncertainty and turn money management into a source of confidence and creativity. From saving and budgeting to mindset and investing, we teach kids that money isn’t just about pounds and pence, it’s about choices, character, and opportunity. Across schools and families in the UK, we’re inspiring a generation of young heroes to take charge of their financial futures and build the lives they dream of.
Vision
Our aim is to ensure that every child in educational care receives some level of financial literacy, giving them a vital stepping stone towards the life skills they will need for a brighter, more secure future. We believe that early exposure to money management not only builds confidence but also shapes children into resilient, resourceful, and forward-thinking adults.
Empower Young Minds with Financial Wisdom
Our mission is to empower children, families, and schools with practical financial education delivered in fun, engaging, and relatable ways. By sparking conversations around money, encouraging curiosity, and providing tools that children can carry into adulthood, we aim to break cycles of financial uncertainty and equip the next generation with the knowledge and mindset to thrive in every aspect of life.
Why Choose Our Workshops?
Our fun, hands-on sessions use games, creative activities, and storytelling to make learning about money exciting and memorable. Through the adventures of Kai and Nia, children discover key lessons in saving, spending, and decision-making. Each workshop aligns with the UK national curriculum, building teamwork, responsibility, and problem-solving skills. We equip every child with real-world money skills they can use now and grow with for life.
Benefits for Children
Builds Responsibility – Learn trust through keeping promises.Money Basics Made Fun – Understand saving, borrowing & budgeting early.Think Ahead – Discover the power of saving for future goals.Teamwork Skills – Play and learn with friends.Confidence & Creativity – Express ideas through hands-on activities.
How Our Workshops Link to the National Curriculum
Personal, Social, Health and Economic Education (PSHE)
Mathematics
Art & Design
English
What Schools Say About Us
“The transformation in how our Year 4 students understand the importance of being responsible has been remarkable.
- Sarah Johnson, Teacher, Riverley Primary
“Finally, a financial literacy program that speaks to young children in their language. The engagement levels are unprecedented.”
- Miss Simpson, Year 3 Teacher, Barnfield Primary
“The financial literacy workshop about money, credit and budgeting was an amazing experience for our SEMH students. It was fun, realistic, interactive, and thoughtfully paced – engaging our teenage girls in a topic that is often overlooked in schools. Financial literacy is a vital life skill, especially for young people with additional needs, and this workshop made the students not only knowledgeable, but accessible and empowering. The students came away more confident, and aware of how money works in real life. We are really looking forward to future sessions and would highly recommend this programme to other specialist settings”
- Ms Lake, SEMH Lead, Phoenix School for Girls
Book a Workshop Today!
Bring the Kai and Nia adventure to your school! Contact us to schedule a workshop or request more information. Let’s make learning about money a fun and rewarding journey for your students.
Shop
The Adventures of Kai and Nia: Future Money Adventure (Book with an Interactive game)
Join Kai and Nia as they embark on a magical quest through Dreamville, seeking guidance from the wisest being in the land. But is all the advice what it seems? This captivating story blends adventure with lessons on saving, investing, and making smart money choices-perfect for sparking curiosity and teaching children lifelong financial skills. Also include an interactive game to play at the back for family fun!
£15.00
Rich Minds Rich Kids Flashcards
(Out of Stock)
Make financial literacy fun and interactive with our colourful flashcards! Designed for children and families, these cards cover saving, budgeting, investing, and more. Whether used at home or in the classroom, they turn money conversations into exciting learning moments that children will love and remember.
£6.99
Bundle Offer: Book + Flashcards
(Out of Stock)
Get the complete Rich Minds Rich Kids learning set! Enjoy the magical adventure of Kai and Nia alongside interactive flashcards to reinforce the lessons in a fun way. Perfect for parents, teachers, and community leaders who want to give children a head start in money management.
£20.00
Zac and Tia and the Amazing Toyshop Rich Minds Rich Kids Edition with an interactive game (26cmx26cm)
Zac and Tia and The Amazing Toy Shop', is a thrilling adventure that teaches kids about responsibility and the concept of credit and paying bills.
The book includes:
An adventurous story
Images to color
Creative exercises
A quiz
Exercises about the story
An interactive game
£15.00
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Resources
Get Your Free Resources Below
Wants and Needs Challenge
Young Entrepreneur Brainstorm
Save It Up Weekly Tracker
Financial education should not depend on circumstance.
Children's access to practical money education can vary considerably depending on their family circumstances, school provision and wider community opportunities. KCAN CIC exists to help close that access gap early.
We support practical learning that helps children and young people understand money, build confidence, make informed decisions and develop positive habits they can carry into adulthood.
Practical learning that children can use in real life.
KCAN CIC supports and delivers community programmes covering areas including:
The relationship between KCAN CIC and Rich Minds Rich Kids.
Rich Minds Rich Kids is the children's financial literacy education programme through which much of our community learning is delivered. Rich Minds Rich Kids Ltd owns and operates the Rich Minds Rich Kids brand, books, Kai & Nia characters and associated educational intellectual property.
KCAN CIC is a separate Community Interest Company through which eligible community-focused, funded, free and subsidised programmes can be delivered.
Building on an established programme.
Our community work builds on the experience and reach of the Rich Minds Rich Kids programme.
Rich Minds Rich Kids delivery figures, September 2026.
"The children were engaged, inspired and took away valuable lessons about money and enterprise."
— Next Gen Youth Centre
"An engaging and empowering experience for our pupils. Highly recommended."
— Key Meadows Primary School
Rich Minds Rich Kids Future Money Adventure
Contact Us
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Thank you
Thanks for reaching out to Rich Minds Rich Kids!
We’ll contact you soon. You’re part of a community that helps kids grow confident, learn about money, and build a bright future!
